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The Wireless Outpost News Issue #3 Vol. 5
Wednesday, February 12, 2003
Another issue of the Wireless Outpost Newsletter. This newsletter
is for the soon to be educated cellular phone user community. If you know of
anyone else that may have an interest in our newsletter, make sure to forward
them a copy. Now we move forward at Mach II speed!
[Note: This newsletter is delivered Bi Weekly on Wednesday.]
SIEMENS IS ROLLING OUT SOME NEW WEAPONS TO DIFFERENTIATE
Sometimes it takes a little creativity to make a difference. In a bold move to reinvigorate growth in the mobile phone market, the Siemens Information and Communication Mobile Group
(Siemens Mobile) has created a new collection of personal communication devices in radically different shapes and wearable designs with simple voice functionality. The one we viewed was silver and black, and it was definitely unique in many ways.
XELIBRI accessories will be sold over new channels, primarily via department stores and fashion retailers. They will be marketed as fashion items with two collections per year. The new fashion accessories will be sold initially in the U.K., China, including Hong Kong, in France, Germany, Italy, Singapore and Spain from April 2003, and in further markets from September 2003.
With mobile phone penetration rates in many markets at 70 to 85 percent, and overall growth stalled, the mobile phone industry needs to be reinvigorated. Creating a new category in the market and thereby building demand for multiple phone ownership is an innovative step to achieve this. And at a time where design is a top purchase criteria, the timing is just right to introduce radically new designs.
"XELIBRI products are fashion accessories that make phone calls. Today, most people buy the mobile phone that looks the best, and many have a habit of showing it off. This shows that mobile phones are potential fashion accessories like watches, handbags, and shoes. We envisage the scenario where people will own many fashion accessory phones and wear the one that matches their mood, the occasion, or their attire", said George Appling, President of XELIBRI.
Rudi Lamprecht, Member of the Managing Board at Siemens AG, commented: "The launch of this new brand is a key element of Siemens
Mobile's strategy that sees the market split into voice-centric fashionable phones and feature-rich phones. We will continue to offer leading edge technology in the form of feature-rich mobile phones, as well as in mobile applications, networks infrastructure, cordless products and wireless modules. The valuable asset of the Siemens
Mobile brand will be further enhanced by this bold step."
Each XELIBRI collection will consist of four phones, and just like fashion accessories, there will be spring/summer and fall/winter collections. The phones will be available in limited quantities and will have a lifecycle of twelve months, which is significantly shorter than existing mobile phones. The price of the units has yet to have been determined by CPN. We would have posted a link to a photo and specifications, however, that information haven't been released for public viewing as of the time this article had been written.
If, in a couple of months, that information is released for public distribution, we will update you with a
follow-up article with a review on the units. We can only hope that the radical designs that Siemens plans to roll out will be picked up by other manufacturers. Should that happen, buyers of cellular phones will have plenty of reason to get excited about buying a new cellular phone.
TOP FOUR MANUFACTURERS INCREASE MARKETSHARE AND OTHER STATS
The top four cellular phone manufacturers have now increased their marketshare with having a combined total of nearly 74% of the world market. Leaving only 26% of the mobile phone market to all other handset manufacturers. With most of that growth coming from Motorola and Samsung. Motorola grew
its marketshare by slightly over 13% and Samsung moved at lightning speed with a 35% increase in marketshare growth from the previous year. Growth is attributed to design and pricing of the units. Makes sense when you look at some of the other stats we uncovered.
Turns out high end handsets are not gaining wide acceptance. The Nokia 9210 which is a very cool phone and is popular for that reason still isn't being used by a majority of cellular phone users. 60% of cellular phones sold are falling in the pricing range of $120 or less with carrier discounts included for new subscribers. A recent study showed that 66% of cell phone buyers who plan on getting a new phone will not upgrade and instead will purchase a phone that costs $99 or less. Only 32% of people are buying phones that are in the price range of $120 to $250 per unit, and 6% are buying cellular phones that cost $250 or more.
Which would also account for Motorola's and Samsung's growth who have both been fiercely pursuing this demographics. Europe has the most buyers for the higher end phones, Japan has the most buyers for mid tier phones, and the US is consistent with lower tier
phones, although there are other regions which have a much larger customer base than the US that purchase the lower end phones. PDA's have also taken a hit on sales and growth.
Wireless personal digital assistants have largely failed to take off -- despite several significant pushes from various PDA
players -- due to wireless infrastructure, security and cost issues, according to new research from Gartner Dataquest. "Wireless infrastructure is still immature, and wireless data security issues have not been fully resolved," said Todd Kort, principal analyst for Gartner Dataquest's Computing Platforms Worldwide group. "End users still have too many hassles getting wireless devices properly configured. On top of this, wireless data speeds are typically much less than advertised, and costs per Megabyte are relatively high, especially in the United States."
According to the firm's new report, "Worldwide PDA Market Declined 9.1 Percent in 2002," worldwide PDA sales have suffered due to the lack of business customers and the slow economy. The firm said 70 percent of all PDAs are purchased by consumers and only 30 percent by enterprises, despite much work by PDA players to entice business customers. So where does this leave the wireless carriers. In the US, they are pushing to pick up business customers.
Business users typically spend about 33% more on their wireless billing than consumers. More and more wireless carriers are employing corporate contracts in an attempt to retain business accounts. However, only slightly more than one third once again have cellular phones supplied by their company. The twist is that half of the companies select the wireless carrier that employees must use in order to have the company pay for their wireless phone bill. Push To Talk service as provided by Nextel doesn't appear to have a high demand and isn't of great interest among business users.
AT&T Wireless and Verizon are often cited as the best wireless carriers among business users. With Verizon Wireless taking the lead as having the best network coverage which is at the top of the list of importance. Once again, it is cost and coverage which are the ruling factors in the buying process for a consumer to select the carrier and specific cellular phone to be purchased. The carriers and manufacturers you see focusing on these specific factors are the ones who are growing.
[To the gentleman who wrote in from Texas Instruments, thank you for your feedback. With your position and the role you serve within your company, it was quite an honor to have received your compliment.]
THE WIRELESS CARRIERS' CHESS GAME - WHO IS WINNING?
Nextel and Sprint PCS have allegedly been raising their rates by posting increases on their bills to make it appear to be a tax or government mandated fee. An issue that the Missouri State Attorney General took issue with and asked a state court to place an injunction against them to ensure consumers knew it wasn't a fee or tax mandated by the government. Nextel and Sprint PCS both tried to have the case moved to federal court where it was declined and sent back the Missouri State Court. A strategy that backfired and earned them a slap in the face.
Both carriers were ordered to pay the state back for expenses associated with this tactic as being unnecessary litigation. Whether or not they are doing this in other states is not known to CPN as we have not had an opportunity to review their bills from other states.
Another trend that we have noticed among these two carriers is the cellular phone trade in practices they have
implemented, a practice that could be causing more harm than good to their overall business conditions. Both of them will generally offer some kind of credit towards the purchase of a new cellular phone. They in turn take in the trade in,
rebuild it, and then issue it to an existing subscriber who needs a replacement phone usually for a fee that gives the carrier a profit.
On the surface, a smart move to bolster existing margins but is it really a smart move. Can they have both their cake and eat it too. Both carriers remain relatively small because their cellular phones are not available to the general public on a large scale other than through their own outlets. Whereas the other carriers release their phones to the secondary market to increase distribution at no additional expense to them which in turns allows them to either keep existing subscribers or pick up new prepaid cellular subscribers to fuel subscriber growth. Consumers do not have to suffer a niggling feeling of being trapped. An acceptable practice for prepaid cellular service in an attempt to regain the expense for offering such a service but in the post paid market, it tends to increase churn. Sprint PCS also has one of the highest churn rates among the wireless carriers.
The churn rate for Nextel was last reported at 2% a while back with the average of 2.7% being the norm. Now that they have decided to push into the consumer market, we anticipate seeing their churn rate begin to increase. It is a little more difficult and time consuming for a business to switch a carrier, but consumers on the other hand have to deal with far
fewer headaches in order to switch to a new carrier. In a couple of more years, we should have a better idea of their churn rates from the consumer demographics.
Does the fact that both of them are being targeted for similar business practices have anything to do with the backend activities taking place which might be affecting their business conditions? It is hard to say but it is a strange coincidence. Sprint PCS has also reported that their profit margins have increased now that they have dropped subprime customers. The loss of subprime customers could account for some of their churn over the past couple of quarters and the lack of new subscriber growth. Are they in stalemate? And what is this nonsense with Nextel and Sprint PCS padding phone bills with obscure entries.
In reference to Nextels Push To Talk (PTT) service, what many people probably don't know is that their business customers comprise of a specific demographics in the business community. Yes, they target business customers but in reality, it is a very small percentage of the business community who really has a need for PTT service which is the reason for the demand for PTT to be so low. In the case of Nextel, their specific demographics uses PTT but outside of that, nobody really has a need for it. The hype of PTT is nothing more than a smokescreen comparable to WAP services. If all was fine and dandy then these two companies would not be fighting with the issues they are now having to contend with. As they say, there is more than meets the eye here. The main one being that PTT isn't all that important to most business users.
For now, we are going to say that Verizon, Cingular, T Mobile, and AT&T Wireless are holding the most cards and in that order. Sometimes it the little things like Sprint PCS and Nextel getting a smack down in Missouri that can add up with other the telltale signs that problems could be brewing. It also gives another indication that competition may be a bit more fierce than is presently perceived. With Cingular, T Mobile, and AT&T signing tower sharing agreements, it is possible that a new threat may be in store for Verizon Wireless.
Since price and coverage are king, these three are creating alliances that should help to improve their respective situations. Provided they do not overwhelm one another's networks and increase customer complaints. T Mobile is also adding subscribers at a blistering pace. Adding nearly a million new subscribers last quarter. We also found an analysis that said only 8.5 million people evaluated wireless carrier service offerings during the 4th quarter. Which is weird considering that we show that we sent around 30 to 40 thousand hits a month to the Verizon Wireless website in the off peak season. The fourth quarter would have been much higher.
As in any chess game, this one has your rooks, bishops, knights, and pawns. Although it can get confusing as to who is in which role anymore. The stakes are obviously much higher and in this case, there are multiple players as well. Those of you who are betting on this game might want to pay attention to the moves that are being made and by whom. Before I forget, the breakdown on the number of online visitors to each carrier. It was AT&T having the most followed by Verizon, Cingular, T Mobile, Sprint PCS, and Nextel coming in last.
For you marketing gurus out there. AT&T created a gap with 15% more visitors than
its closest rival which was Verizon Wireless. T Mobile and Sprint PCS had the same amount of online visitors yet T Mobile added subscribers at Mach II and Sprint PCS had some difficulties. It might be worth looking into to see how they were able to make that work for them. Might save you a few bucks on marketing research too.
THE MICROSOFT SENDO WAR STARTING TO REALLY HEAT UP
The rift between Sendo and Microsoft is promising to become quite nasty in the upcoming months with the filing of lawsuits and
counter suits. The accusations are flying back and forth with plenty of legal wrangling taking place. Microsoft has also filed for a change in venue to have the lawsuit removed from the jurisdiction of Texas to that of Washington. If the transfer were approved although doubtful, it would give Microsoft the backyard advantage with being in an area where they employ the relatives or friends of people who might find themselves a part of the jury.
Sendo is claiming that Microsoft had designs to use Sendo in which to enter the wireless market, drive them into bankruptcy, and then cut them out of the game. Microsoft has said that they think that Sendo was trying to deceive Microsoft for continued funding which was diverted to other projects that Sendo was working on at the time. Microsoft is also claiming to have received a report from a Sendo employee who stated that a group of executives and managers of Sendo were purposely trying to derail the shipment of Z100 smartphones.
These individuals were dubbed "blockers". Microsoft is also claiming that Sendo diverted financial and labor resources away from the Z100 smartphone and used those resources to design a rival phone using Nokia's software. That phone is supposedly to be released on the North American market but the time frame for that release has yet to be announced. Microsoft's harsh summary on the situation states that it wasn't a master plan by Microsoft but a gross incompetence and lack of diligence in creating a competitive product.
The documents also claim that Microsoft poured millions of dollars and thousands of hours into the Z100 project but never bore fruit because Sendo was diverting resources and the employees working on the project were disorganized and disinterested in the success or failure of the Z100 smartphone release. Sendo's response to these allegations if
one has been filed has not been released. The loss of Sendo and the current situation may cause Microsoft a major setback in trying to provide software platforms for cellular phone manufacturers.
It is unlikely that Cingular will be adversely affected by the withdrawal of the Z100 smartphone which was to have been promoted to their subscribers. Based on the recent study results released in the past month or so, it doesn't look like the market for smartphones would have gained much traction for at least a few more years anyhow. However, if smartphones are to become a standard part of wireless phone inventory, a foundation must be laid to allow adoption of this type of technology to happen.
In the coming months we should see a flurry of activity in the courts from these two companies with more and more allegations coming to the surface. Sendo must win the case to ensure their survival and Microsoft must win the case if they hope to enter the wireless market within the next ten years as a major contributor to wireless phone technologies with manufacturers.
Speaking of Microsoft. Their XP Pro software sucks! This software has more resource conflicts than a cesspool of nuclear reactor waste and their patches always seem to crash the system. Those of you who are as technically inept as I am will want to stay away from it until Microsoft gets all the bugs worked out of it.
MANUFACTURERS WARNING ABOUT SUB STANDARD ACCESSORY ITEMS
Seems there has been quite a number of people complaining in regions outside of the US that their batteries have been overheating. The manufacturers want to remind you that using an aftermarket product may invalidate your one year warranty on the phone and they encourage you to purchase an
original manufacturer product that is going to cost you about 75% more than an aftermarket product. Here is the real reason for the complaints of that nature.
It has to do with some manufacturers in China building sub-standard aftermarket accessories that do not conform completely with OEM specifications. Many people buy on price and these manufacturers are aware of that. Since they are trying to sell you on price, they sometimes have to cut corners in order to make their product more price competitive than another. Your phone already comes with an OEM accessory item and if it doesn't last a full year then it was defective anyhow. Since your phone is only covered under a manufacturer's warranty for one year, using an aftermarket product for your phone isn't really an issue nor should it be a major concern.
What should be a concern is in the quality of the aftermarket products you are purchasing. They should always come with a one or two year warranty against manufacturer defects and if your battery is heating up, send it back to whoever you purchased it from. It may or may not be dangerous but there is no reason to be taking chances with Lithium Ion batteries. We aren't talking about the battery becoming warm because you were holding the phone in your hand. A slightly warm battery is common but if it is getting to a point of being really warm then you should check into it.
But you have to understand that not all aftermarket accessory products are created equal and there can be differences in the quality of those products. This isn't a situation where like in pharmaceuticals, generic and brand are only different based on the cost. The manufacturing of wireless accessories have very similar associations but as I have already said, some manufacturers will cut corners if that is what it will take for them to be more competitive on their pricing.
We even heard of one fella who was going to offer a lifetime warranty on their cellular phone accessories. Eons ago, we had thought of doing the same thing but then we realized that although our readers are well informed, the general public is not. Many would probably get confused in thinking that the battery should work forever rather than
its intended life cycle of 2 to 3 years. It doesn't matter that we have to change out the batteries in our flashlights when they run out. People would still think that the batteries for their cell phones
run on cold fusion or something.
Which reminds me, thanks to all of you who have helped to support CPN by purchasing accessory items from EVC and/or referred others to the EVC website to make a purchase. Now that the cell phone accessories are dirt cheap, we will have to increase our sales volume in order to close the gap on our budget so that we can add more resources which will be available free of charge to our subscribers and visitors once we have met the minimum requirements for online sales volume.
One of those resources being white paper reports that I would personally like to have time to work on and post to the CPN website. Right now, it isn't in the budget so I can't do that. But your activity has already given us a good start in the right direction and we would like to continue to build on that momentum. Remember, the next time you need some wireless accessories, we have them at dirt cheap pricing and your purchase will help to contribute to additional resources being added to CPN.
MARYLAND LEGISLATION MAY CAUSE HEADACHES FOR WIRELESS CARRIERS
First it was California with the Telecommunications Bill of Rights. Lobbyists were crying foul stating it was going to hurt consumers more than the wireless carriers. I am not sure that I buy that one. But Maryland legislators are now looking at passing legislation that will regulate wireless carriers the same as any other utility service. The rise in consumer complaints regarding billing, customer service, and coverage issues has been adding fuel to the fire for this type of legislation. The Maryland legislation has a bit of a twist to it though.
In this case, where as the counter to the California PUC was that consumers had a choice among five or six carriers, this bill has a clause included in it where the customer can break their contract and return the phone within 14 days after signing the contract for wireless service. Giving consumers just enough time to figure out where deadspots may lie in the coverage and allowing them to decide if they really want to keep the service or switch to a different carrier.
When wireless carriers heard about this bill, it probably sent a shiver down their backs. The bill draft also includes providing full disclosure as outlined and defined by the state as well as giving the PUC authorization to access the records and books of the wireless carriers providing service in their state. It will also specify the level of service quality that should be provided to subscribers of wireless services. The real fear from this type of legislation may come from the lack of buildout in rural areas and having to improve buildouts in existing areas.
One individual in the industry who watches for these trends stated that it was only a matter of time. Lawmakers weren't looking to haggle over this type of legislation and carriers were warned to make improvements if they wanted to stave off regulatory legislation. However, they didn't heed the advice and consumer complaints continue to roll into the state PUC and Attorney
Generals' offices around the country at a rate that has caught the attention of state officials.
Other states are also considering drafting legislation that will put wireless carriers under regulation as a utility since people are becoming more dependent on their cell phones as a secondary communication device and in some cases primary communication device when away from the home or office. The current perspective is that a phone is a phone whether it is wireless or landline. With the requirement of 911 call capabilities as mandate helping to further blur the lines.
Federal lawmakers are also calling on the FCC to tighten their oversight of wireless
carriers' activities and have threatened to enact legislation that will require the FCC to take action if it is not done voluntarily. In the past, lobbyists for wireless carriers were fairly effective in keeping this type of legislation from being enacted at the state level, however, with pressure coming from the public, PUC, and State
AGs, lobbyists may find that the best they will be able to hope for is a delay in the implementation of regulatory bills being passed.
Should either Maryland or California pass a bill to regulate wireless carriers, it is very likely that other states will follow suit in short order. Mark my words that the time is coming when wireless carriers will be regulated on the state level by the PUC and it could very well happen in the near future. Those of you who can't wait should be writing in to your state senators and assemblymen or women for that matter, asking them to introduce or support such legislation. That is where the power of the people comes into play outside of the voting booth during election day.
ALLTEL MOVES INTO WALMART WITH PREPAID CELLULAR SERVICE
Some wireless carriers are getting wise to the fact that if they hope to grow their customer base, they need to get into prepaid cellular service in a big way. Walmart too has recognized the opportunity in offering prepaid cellular services as well since Alltel has announced that they have launched a new national digital wireless service at more than 1,500 Wal-Mart stores nationwide.
"ALLTEL's Simple Freedom wireless service is consistent with Wal-Mart's philosophy of providing an Every Day Low Price to customers," said Dan Lohr, ALLTEL executive vice president of sales and distribution. "Simple Freedom delivers a simple and convenient wireless service in a ready-to-use format. The Simple Freedom network gives customers access to a local calling area that covers more than 90 percent of the U.S. population."
Simple Freedom is priced at $68.74 and includes a handset, charger, $10 of airtime and an activation guide. Calls on the Simple Freedom network cost 25-cents per minute, with no additional charge for long-distance. Calls not on the network cost 50-cents per minute. A roaming indicator on the phone tells customers when they are outside the Simple Freedom network.
The national calling plan does not require a deposit, there are no contracts to sign, and customers do not receive a bill. The pay-as-you-go service can be bought off the shelf, and customers can replenish their minutes by buying additional airtime at participating Wal-Mart locations or by using a credit card at
www.simplefreedom.net .
Simple Freedom refill cards are available in increments of $20, $30 or $50. The flat-rate pricing plan includes the 25-cents-per-minute rate no matter which card a customer purchases.
Simple Freedom also includes voice mail, caller ID, call waiting and text messaging. With text messaging, Simple Freedom customers can instantly send text messages from their wireless phones to other Simple Freedom customers or to any e-mail address in the world. Customers also can receive text messages sent from other Simple Freedom customers, from the
www.simplefreedom.net Web site, or from any e-mail address. Customers will be charged 8 cents for each sent or received message.
The Simple Freedom handset includes 40 ring tones, three entertaining games, 100 alphanumeric memory locations and a clock with an alarm. The phone also is capable of receiving ring tones downloaded via the Simple Freedom Web site. You will also find a similar service package both online and available at Walmart being offered by
Tracfone. Personally, I think the Tracfone is the better deal for prepaid cellular service.
But I did notice that one of Tracfone's largest affiliates named Cognigen is no longer offering their service and has switched to offering services directly from the wireless carriers. I know that Tracfone was having some problems with staffing their call center with customer service reps and customer complaints were astounding in the reports we were given on hold times which we later confirmed ourselves and the rude treatment they were given once they reached an operator.
However, with the ability to activate airtime and phones online, that may not be as important as it once would have been. When you hit your local Walmart, don't rush in to buy prepaid cellular service without checking out your
options, Tracfone being one of them. Those of you who are low volume users should check them out for their annual airtime cards. Well worth paying a little extra on the per minute rate so that you won't have to buy a card every 30 to 60 days.
NATIONAL WIRELESS PHONE NUMBER DIRECTORY ON THE HORIZON
The problem we have had in offering a national directory for 411 service for cellular phone users is that we pay for incoming and outgoing calls. It appears that someone figured out how to get around this problem and yet provide a national directory. Actually, I thought of it already. I just didn't tell anyone because I was waiting to see if someone else would figure it out and get rich before I did. But the true story is that it may just be a revenue source carriers were looking for all this time.
Dean Becker, CEO and chairman of Palm Beach, FL, based 422, Inc., has thought this one through and came up with a viable solution. Here is how it would work. The person calling the national directory would be billed for the charge of using the directory. When they place the call, an operator would take the call and hand it over to the wireless
subscriber's cell phone to be contacted. If the called party looked at their caller ID and decided to take the call, only then would the parties be connected.
This is being done to ensure the privacy of the called party. Something of a unlisted number with direct operator assistance. There are a number of industry analysts saying that wireless users may not like the idea of being contacted through a directory assisted call. There are two other drawbacks to the service. The first being that the service would be an opt out situation where the wireless subscriber would have to state they didn't want to be a part of the directory.
A minor flaw in that carriers could allow the wireless subscriber to opt out at the time of signing a contract. The other issue is the calling party pays for the call. A billing issue which isn't currently offered in the US. However, we would see that as a minor flaw once again where it could be bifurcated in that the calling party pays for the directory assistance fee and both parties pay for their airtime.
All of the databases containing subscriber phone numbers would be held in neutral integration centers to allow people to request a look up of a wireless subscriber. An issue that has been a thorn for some carriers in the past. Again, as an independent party providing the service as opposed to a wireless carrier, it may be more palatable among cellular phone users. The next biggest concern is how people would react to getting a directory assisted call.
Well, that all boils down to how you present it as a service. It wouldn't be too difficult to put a positive spin on this type of service and I can personally see multiple advantages of this service. You went out on a date, lost his or her cell phone number but you have their city, name, and prefix. Best way to get in touch with them again is to hit up the national directory service. Small business owners might find it to have some value too if they only service local or regional clients and do not have a standard business listing in the directory.
Sure some people are not going to want to be listed in the directory. But there are going to be plenty of others who don't mind if they are listed or want to be listed in the directory for one reason or another. Show the people the benefits of having such a service and the resistance level is going to be much lower then perceived, in my opinion. I don't know that I would be as ready to write this type of service off as a dud. If the called party's privacy is being maintained and there is no fee to the called party unless they actually use the service, I don't see any obstacles that can't be overcome.
Personally, I wouldn't care if my number were in a directory. I have to admit that I often misplace my address book and I don't feel like scrolling through a hundred names to find one so I don't plug them in if I don't use them often enough. In those situations, I would call the directory assistance without hesitation. If I have got to talk to somebody, it is usually worth the cost of the call. My vote is for having a national directory assistance.
ANOTHER TV ADVERTISING PROGRAM FOR SMALL BUSINESSES
Well, we found another company who has come up with an even more cost effective means for a small business owner to take advantage of TV advertising. In this case, they download pictures from your website to create a commercial so you don't have to worry about production costs. We just kind of fell into it, really. But we will be setting up a form shortly that will allow you to fill in the required information and the company responsible for this service will be in direct contact with you to answer questions and help you to get setup.
For those of you with a budget of $900 this is the program for you. In exchange for doing this for them, they are going to give us a featured link back from their website. That, and it allows us to give a little something back to those of you who have taken the time to visit our websites. Yes, they will accept both US and Non US customers who wish to advertise their product or service to the American public around the US. All we can tell you is never underestimate the power of TV advertising.
Give it about a week after you get this newsletter to find it on our websites. No, we aren't looking at producing a link farm with exchanging links all over the place. In this case, we see this as a very valuable service that has the most potential to create maximum benefit for the small business owner and their customers. Besides, this economy needs a swift kick in the butt and we all know that the small businesses are the first link in that chain reaction. Good Luck!
A WARM WELCOME TO THIS YEAR'S CELLULAR PHONE BEAUTY QUEENS
We would like to take a moment to extend our thanks and welcome to this year's Cellular Phone Beauty Queens. Ms. March will have a particular distinction in that she was also selected as Ms. March for ESPN's Swimsuit Calendar. All of our Cellular Phone BQ's are up and coming professional models with interests in commercial work. Feel free to contact them if you should have a need for their talent.
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when you aren't looking. If you want your name to vanish from our list because our newsletter is just too boring or someone else signed you up, let us know. We will reluctantly take you off of our newsletter list. And we still reserve the right to make faces at you when you aren't looking.
